This course will provide participants with activities concerning the knowledge, skills, and competencies required to develop and execute fundamental revenue management processes in their organizations. Also, participants will learn how to integrate multiple data sources and analyze them to improve business performance through price optimization, demand forecasting, availability control, and inventory allocation.
By the end of the course, participants will be able to:
This course is designed for marketing and sales department heads and managers (B to B and B to C), business professionals, business owners, entrepreneurs starting a business, and any professional with business experience wishing to update their skills and learn new revenue management and pricing techniques.
Founded in 1919, Clermont School of Business is one of the leading French "Grande École" business schools, with a strong international dimension. The school is triple-accredited by AACSB, EFMD Bachelor, and AMBA, and is a member of the “Conférence des Grandes Écoles” consortium, the Business School Directors' Consortium (CDEFM), and the Associate Institutions Network of Université Clermont Auvergne.
The school's mission is to reveal the talents and passions of a new generation of change-makers, who will put people and the planet at the heart of their decision-making. With a combination of a human approach, international perspective, close collaboration with local economic actors, and expertise in sustainable management, the aim is to help create a better world.
The school greatly benefits from the support of the Alumni Association, which has more than 14 000 members worldwide.
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