Overview
Course Methodology
This is a highly interactive workshop where participants will first work on developing an innovative idea that solves a current business problem. Participants will then collaborate to create a business plan and a pitch document that can be shared with potential investors.
Course Objectives
By the end of the course, participants will be able to:
- Apply creative thinking techniques to identify innovative business opportunities
- Develop a strategic business plan
- Create an investor pitch document using a systematic and easy-to-follow approach
Target Audience
This workshop targets aspiring entrepreneurs and professionals who want to learn how to develop and successfully launch new ventures.
Target Competencies
- Creative thinking
- Competitive analysis
- Evaluating opportunities
- Developing a business case
Course Outline
- Assessing the Business Opportunity
- Identifying opportunities that add value
- Marketing sizing
- Value creation
- Validating ideas
- Failing fast and cheap
- Developing an Effective Business Plan
- Components of a business plan
- Understanding vital financial metrics
- Forecasting, pricing, and applying breakeven analysis
- Developing a Compelling Business Case
- Working with investors
- Clarifying the “So what”
- Communicating findings by telling a story
- Story telling elements
- Pitching your case
Schedule & Fees
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