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CIPR Recognized Events and Conferences Management

CIPR Recognized Events and Conferences Management

Why Attend

This course presents principles and practices for individuals who plan and organize events, meetings, conferences, or conventions. By clearly understanding the event planning process, developing management skills, and becoming familiar with the best practices in the event industry, participants will be better prepared to run their events or conferences. This course will also cover event planning tools to manage time, space, money, human resources, information, materials, and problems that may arise through the event planning process.

Associations
Associations
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Overview
Course Methodology

The course is designed to be interactive and participatory and includes various learning tools to enable the participants to operate effectively and efficiently in a multifunctional environment. The course is based on four learning pillars: concept learning (lectures and presentations), role-playing (group exercises), experience sharing (roundtable discussions), and exposure to real-world problems and policy choices confronting delegates.

Course Objectives

By the end of the course, participants will be able to:

  • Identify the types of events and conferences to execute a more effective plan
  • Organize, assess, and motivate various committees involved in managing events and conferences
  • Promote their events and conferences by planning and setting a step-by-step promotional plan
  • Prepare and control the financial aspects of a conference
  • Plan and organize different kinds of exhibitions
  • Examine all activities to evaluate them and follow up on the events
Target Audience

Managers, supervisors, and officers involved in planning or managing events, exhibitions, and conferences, as well as managers and officers of public relations.

Target Competencies
  • Planning
  • Organizing
  • Leading
  • Analyzing and evaluating
  • Verbal communication 
  • Building rapport
  • Delivering and receiving feedback
Course Outline
  • Events and Conferences Planning
    • Definition of events and conferences
    • Types of events and conferences
    • Aim of a conference
    • Importance and concepts
    • Setting smart objectives
    • Preparing the event plan with detailed activities and schedules
    • Selecting the venue and agreeing on the site of the event or conference
  • Organization of the Event or Conference
    • Choosing human resources for the management of the event or conference
    • Forming different specialized committees
    • Training and motivating the teams in charge of managing the event or conference
    • Importance of holding a conference
    • Arrangements for accommodation
    • Conference registration process
    • Public relations and media
  • Promotional Activities for Events and Conferences
    • Marketing the conference
    • Factors attracting participants
    • Promotion and advertisement of events or conferences
    • Steps needed for the promotion and marketing of the event or conference
    • Setting a plan for the promotion of events and conferences
  • The Financial Aspects of the Conference
    • Preparing the conference budget
    • Fixed expenses
    • Variable expenses
    • Conference revenues
    • The financial committee
  • Organizing Exhibitions
    • Importance of exhibitions in conferences
    • Goods and services in a conference
    • Promoting the exhibition
    • Managing exhibitions
    • Criteria for selecting exhibitors
    • Contacting exhibitors
  • Follow Up and Evaluation of Conference and Events Activities
    • Monitoring the event or conference activities
    • Key factors in the assessment
    • Benefits of follow up
    • The coordination and follow-up committee
    • Follow-up and evaluation
Associations
Associations
Chartered Institute of Public Relations (CIPR)

Meirc is a recognized center and an endorsed training partner for the Chartered Institute of Public Relations (CIPR). This prestigious endorsement is an important emblem of recognition for the high-quality Public Relations training courses offered by Meirc Training & Consulting. Upon successfully completing any of these courses, participants will be awarded a certificate of attendance from Meirc Training & Consulting endorsed with CIPR approval badge.

The Chartered Institute of Public Relations (CIPR) is the world's only Royal Chartered professional body for public relations practitioners, with nearly 11,000 members.

CIPR members are recognized PR professionals. The CIPR aim is to set, maintain and advance the best PR standards with a vision to establish a chartered public relations profession serving clients and society with creative, technical expertise and ethical practice.

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Schedule & Fees

2025 Schedule & Fees

Location & Date
22 - 26 Jun, 2025
Dubai
English
Venue to be assigned
12 - 16 Oct, 2025
Dubai
Arabic
Venue to be assigned
21 - 25 Dec, 2025
Dubai
Arabic
Venue to be assigned
Fees
Per participant

USD 5900

Fees + VAT as applicable

(including coffee breaks and a buffet lunch daily)

Discount Plans & Cancellations Policy

Meirc reserves the right to alter dates, content, venue, trainer, and to offer courses in an integrated virtual learning (IVL) format whereby face to face classroom participants and virtual learners participate simultaneously in the same course in an interactive learning experience.

Tax Registration Number: 100239834300003

Virtual Learning
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